Pole And Aerial Divas Franchising

Kennetta Hutchens is the founder and franchisor of Pole & Aerial Divas; one of the most internationally recognised and respected names in the pole dance industry. After the success of her first studio opening in 2004, Kennetta channelled her drive and focus into creating a franchise model which encompasses all aspects of commercial success and professionalism. The result has been the creation of seven successful franchises and one company studio under the iconic brand that is Pole & Aerial Divas.

In 2011, Kennetta once again pioneered a new fitness revolution, with the launch of Aerial Divas; the world’s first dedicated aerial lyra and silks studio. Today, four Pole Divas locations boast beautiful Aerial Divas studios where each student has their very own apparatus in both lyra and silks; which had not previously been offered in the aerial industry.

Her commitment to the continual development of the industry through support, passion and business knowledge is renowned and has proven Kennetta a pioneer and leader in the Pole Dancing industry. She regularly speaks at industry events, and in 2016 was announced as the #1 Most Influential Pole Business Owner by the Australian Pole Dancers Magazine, and in 2022 was the very first inductee to the Australian Pole Dance Industry Hall of Fame.

“I started back at Pole Divas in 2005 and instantly knew I needed to be involved in this phenomenon in a bigger way! I was already working in the fitness industry so it didn’t take long for me to speak to Kennetta and by 2006 Pole Divas Mornington was born and in 2015 I took the plunge to open Aerial Divas.

The whole process of opening the franchise was smooth and fast to say the least. Kennetta worked closely with me to help get Pole Divas Mornington off the ground and her passion for the brand gives you confidence to know you will never be alone. It’s always about Pole Divas as a team and we succeed as a team.”

Pole & Aerial Divas Mornington Owner & Franchisee since 2006

“I started pole dancing at the Prahran studio in 2005 and began teaching there in 2007. After seeing the incredible effects pole dancing had on my students’ confidence and self-esteem I realised Pole Divas didn’t just offer fitness classes, but an opportunity for women to grow and express themselves in a caring, supportive environment.

I wanted to provide this experience for women in the western suburbs and there was no doubt that Pole Divas was the way to do it. I loved the structure and vibe of the classes and wanted to remain part of what I believe is Australia’s leading brand in pole fitness. I can confidently say it was the best decision I ever made!”

Pole Divas Moonee Ponds Owner & Franchisee since 2009 

“I started Pole Dancing in 2014, and became a Desk Diva in 2015. I loved watching students walk through the door and find confidence and strength whilst being supported by the incredible Pole Divas community.

In 2017 I was given the opportunity to purchase an existing franchise, Pole Divas Prahran. Being familiar with the brand and its reputation, it was incredible opportunity. The amount of support Head Office provides on a daily basis is fantastic. The other owners were welcoming and friendly! I get to go to my studio everyday knowing that I get to be involved in one of the most well-known Australian Pole Dancing brands all while running my own business.”

Pole Divas Prahran Owner & Franchisee since 2017 

“We both started pole dancing in 2011, and it has changed our lives in the best way possible. What we love most about Pole Divas is the loving, friendly community of women who all share the same passion for pole dance. We grew from students, into instructors, and now could not be happier to be a part of this incredible team of business women, and to be given the opportunity to own our very own Pole Divas franchise.

Having the support of not only Kennetta, but the entire team of franchisee’s makes the whole process so much smoother. After years of dreaming about owning our own studio, we are thrilled to be bringing Pole Divas to the northern suburbs.”

Pole Divas Reservoir Owners & Franchisee since 2018 AND owners of Pole & Aerial Divas Caroline Springs since 2023

“I started my journey with Aerial Divas at the Richmond studio in 2013. Even from my very first class I knew I had stumbled onto something magical. Having already had 20+ years performance experience in predominantly female focused arts, I was in awe of the friendly, empowering female space that Divas was and the community that surrounded it.  

In 2015 I became an Aerial Instructor and loved helping students build not just their fitness, but also their confidence, strength and overall well-being both mentally and physically. I knew that I wanted to provide and share that experience with as many women as possible and had no doubt in my mind that bringing a Divas out East was the way to do that. And so in June 2022, Pole & Aerial Divas Ringwood was born. 

I feel so lucky to have been able to turn my passion into my very own business and being a part of an incredibly supportive network of business women with Kennetta at its forefront is the icing on the cake. Their willingness to share their years of experience has ensured I can confidently say I made the right choice with Pole & Aerial Divas and with Kennetta and Head offices continued support, I just know my business and the brand as a whole will go from strength to strength.”  

Pole & Aerial Divas Ringwood Owner & Franchisee since 2021 

“I started my pole journey at Pole Divas Moonee Ponds in 2019. After many false starts due to COVID, I finally had my first full year of pole in 2022. From my very first beginners class, I knew that pole was going to change my life. It improved not only my physical health, but my mental health, the studio became my safe space.

My desire to create a safe and empowering space for women was the driving force behind my decision to take the leap to become a studio owner. With the support of Kennetta, I was able to turn my dream into a reality. Pole Divas is not only a fantastic community led by incredibly strong women, but it is also the pinnacle of pole fitness studios in Australia. With the ongoing support of Kennetta, Head Office and the other franchisee owners, I am confident that both my business and the brand will continue to grow. I am so excited to have brought Pole Divas to the Western Suburbs!”

Pole Divas Point Cook Owner & Franchisee since 2024